by Asunción Ibáñez, Mª Jesús Korkostegi, Lorea Narbaiza, Mª Jesús Pando, Mª Pilar Rodríguez, Begoña Sanz · LID Editorial Empresarial, S.L. · tapa blanda · ISBN 9788483560839
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«Dirigir en femenino» is the essay on female business leadership by Asunción Ibáñez and five other authors, published by LID in paperback.
Study on the presence of women in Spanish corporate management and its reflection in the written press. Based on analysis of general and business press and women's publications, it examines the social perception of female leadership, the glass ceiling and organizational culture as barriers to access to senior positions.
Belongs to the Acción Empresarial collection; first edition of 2009, 240 pages, with a prologue by Alicia E. Kaufmann. Collaborators include Emakunde and the University of Deusto.
Work of interest for business professionals, equality officers and people studying communication and leadership.
