by Geoffrey A. Moore · Empresa Activa · tapa blanda · ISBN 9788496627253
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In 'Darwin's Challenge,' Geoffrey A. Moore explores the connection between the laws of nature and the business world. In the global era, adaptability is key to survival, both in nature and in business. Constant innovation is essential to stay competitive, and companies must avoid inertia and focus on strategies that bring significant advantages. This book analyzes different types of strategies and when to apply them, demonstrating that innovation is not an option but a necessity to thrive in today's market.
