Finanzas para profesionales de marketing y ventas

Synopsis of Finanzas para profesionales de marketing y ventas

This book, written by Joan Massons Rabassa, is an essential guide for marketing and sales professionals looking to understand and manage finances effectively. Published by Deusto, it addresses the conflicts between marketing and finance, offering practical experience and a clear, humorous approach. With 320 pages, this hardcover edition is a valuable tool for managers and consultants in the business field.