by Michele Tampieri, Alessandro Bentivoglio · Libri d'Impresa · tapa blanda · ISBN 9788894404623
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«Impatto funnel marketing» is the marketing guide by Michele Tampieri and Alessandro Bentivoglio, in paperback, in Italian.
It explains what funnel marketing is and how to apply it to a business through 37+1 success stories of entrepreneurs who used it to attract customers and increase sales. It shows that it works even in sectors where traditional marketing prevails, such as B2B, and includes an extra area with downloadable resources.
The subtitle is «37+1 strategie di successo messe in atto da imprenditori che, applicando il funnel marketing nel proprio business, hanno acquisito nuovi clienti e aumentato le vendite».
Designed for entrepreneurs, freelancers, and marketing professionals who want to apply conversion funnels to real businesses and improve their sales.
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