by Judith Corstjens, Marcel Corstjens · tapa blanda · ISBN 9788423414277
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This book, titled 'The Battle at the Point of Sale', offers tactics for distributors and manufacturers. Written by Judith Corstjens and Marcel Corstjens, the book addresses marketing and sales strategies in the retail environment. Published by Deusto, it is a practical guide for professionals in the sector looking to optimize their presence and performance at the point of sale.
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