by Eliyahu M. Goldratt, Jeff Cox · Díaz de Santos · tapa blanda · ISBN 9788479787189
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«La Meta» is the business management novel by Eliyahu M. Goldratt and Jeff Cox, published by Díaz de Santos in paperback (416 pages, in Spanish).
Alex Rogo, director of a factory in crisis, has ninety days to avoid its closure. Jonah, a former colleague, helps him break with conventional management and apply the theory of constraints. The narrative combines storytelling tension with business management concepts and includes interviews and real application cases.
The work falls within the categories of business and economics and of literature and fiction; subtitled «Un proceso de mejora continua», it is the first volume of the Goldratt Collection.
Recommended for managers and operations professionals who want to approach the theory of constraints through a novel.
Eliyahu Moshe Goldratt was an Israeli business management guru. He was the originator of the Optimized Production Technique, the Theory of Constraints (TOC), the Thinking Processes, Drum-Buffer-Rope, Critical Chain Project Management (CCPM) and other TOC derived tools.
