by Noël Goutard · PEARSON · tapa blanda · ISBN 9782744061646
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In this book, Noël Goutard, the renowned former president of Valeo, recounts his unconventional professional journey. Through these chronicles, the author shares his experiences in the world of 'big business,' offering a unique perspective on business strategy, globalization, and the challenges of the automotive industry, while also serving as an inspiring message for those looking to undertake new ventures. The work details how, without following the traditional French academic path, Goutard managed to transform companies and achieve international success. It is an essential read for those interested in business management and corporate history, written in a tone that combines strategic reflection with personal anecdotes about key figures in the sector.
