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Marketing: Conceptos y Estrategias
4.3
Negocios y EconomíaISBN | 9788436818703
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Product details
Pages: 1120 pages
Author: Miguel Santesmases Mestre
Publisher: Pirámide
ISBN: 9788436818703
Format: tapa dura
Language: es-ES
Release date: 30/6/2004
ISBN: 9788436818703
Synopsis of Marketing: Conceptos y Estrategias
Este libro, titulado 'Marketing: Conceptos y Estrategias', es una obra de Miguel Santesmases Mestre publicada por Pirámide Ediciones Sa. Se presenta en tapa dura y consta de 1120 páginas. El libro aborda los fundamentos y métodos del marketing, siendo útil en entornos competitivos. Incluye un CD-Rom con programas de apoyo.
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