by Stephen Denning · Jossey-Bass Inc.,U.S. · tapa dura · ISBN 9780787973711
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Squirrel Inc. is a business fable by Stephen Denning that uses a satirical narrative to explore the challenges of leadership in times of change. Through the experiences of a group of animal characters, the author illustrates how the art of storytelling can be a powerful tool for fostering collaboration, transmitting corporate values, and managing knowledge within an organization.
This work is an essential guide for leaders and professionals looking to improve their communication and management skills. Denning, a former World Bank executive, offers practical lessons on how to use storytelling to overcome obstacles, stop rumors, and lead companies toward a new era of success and significance.
