by Arthur O'Sullivan, Steven M. Sheffrin · Pearson · tapa blanda · ISBN 9780130601438
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«Survey of Economics: Principles and Tools» is an economics textbook by Arthur O'Sullivan and Steven M. Sheffrin, published by Pearson in paperback (420 pages, in English).
Introductory work that brings together microeconomics and macroeconomics in a single volume. Its didactic approach is organized around five basic principles: opportunity cost, marginal analysis, diminishing returns, externalities, and reality. It proposes activities, exercises, and experiments to apply the concepts to everyday and professional situations.
First edition published on January 15, 2002. Part of the Prentice-Hall Series in Economics.
Aimed at students and professionals who want to acquire the fundamentals of economic analysis and apply them to financial decisions.
