by Dirk Zeller · For Dummies · tapa blanda · ISBN 9780470168363
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«Telephone Sales for Dummies», by Dirk Zeller, is the practical guide to telephone sales published by For Dummies in hardcover (290 pages, in English).
Explains how to prepare and execute sales calls, from initial prospecting to closing. Includes techniques, scripts and dialogues for contacting customers, getting past gatekeepers, leaving voicemail messages that get responses, asking for referrals and working within the US do-not-call law.
It is the first illustrated edition, published in 2007. It belongs to the For Dummies series, aimed at practical manuals.
Aimed at sales professionals, telemarketers, real estate and insurance agents who want to perfect their telephone sales technique.
