Buy 3, pay for 2 — use code TRIPLEUS at checkout.
Hand-checked
Free SHIPPING
Second life
The Long Tail: How Endless Choice Is Creating Unlimited Demand
by Chris Anderson · Hachette Books · tapa blanda · 256 pages
9 people viewing thisViewed 2 times
4.3
Pages: 256 pagesAuthor: Chris AndersonPublisher: Hachette BooksFormat: tapa blandaLanguage: enRelease date: 1/1/2007ISBN: ISBN 9781844138517
Choose the condition
What each condition includes
Acceptable — heavy use; complete and functionalVisible marks on cover. Complete, intact content and inspected.
Good — clearly used but complete and fully usableLight marks on cover. Clean pages and spine in good shape.
Very Good — minimal, barely noticeable wearBarely noticeable marks. Pristine interior. Almost no signs of use.
Like New — no visible signs of useNo visible marks. Cover, spine and pages flawless.
New — sealed / brand newBrand-new book, unused. Ordered directly from the publisher.
New condition items ship with free shipping on orders from $15. All other conditions always include free shipping with no minimum order.
* All our products are carefully inspected to support sustainable culture.
Hamelyn quality guarantee
Every product is inspected, cleaned and verified before shipping. If it's not what you expected, we'll refund your money.
Complete your 3-for-2 with Chris Anderson
Add 3 and the cheapest one is free
Gratis: El futuro de un precio radical
$23.30
La economía Long Tail
$16.83
The Numbers Game: Why Everything You Know About Football is Wrong
$19.66
A Cauda Longa
$24.80
Synopsis of The Long Tail: How Endless Choice Is Creating Unlimited Demand
En este innovador libro, Chris Anderson explora cómo la abundancia de opciones transforma los modelos de negocio tradicionales. Demuestra que el futuro del comercio no reside en los éxitos de ventas masivos, sino en la suma de nichos de mercado que, en conjunto, superan las ventas convencionales. Anderson analiza cómo la economía de la 'cola larga' se aplica a diversas industrias, desde juguetes hasta publicidad, y ofrece una visión del futuro empresarial en la era de Internet.
More titles for people who read The Long Tail: How Endless Choice Is Creating Unlimited Demand
Recommended by Julia
About the author
Chris Anderson
Chris Anderson is an English-American author and entrepreneur. He was with The Economist for seven years before joining Wired magazine in 2001, where he was the editor-in-chief until 2012. He is known for his 2004 article entitled "The Long Tail", which he later expanded into the 2006 book, The Long Tail: Why the Future of Business Is Selling Less of More. He is the cofounder and current CEO of 3D Robotics, a drone manufacturing company.
Born in 195799 titles published
View full profileBest-selling books in Business
Best sellers
Take 3, pay for only 2 · TRIPLEUS
-
VAT included