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Vision in Action
by Benjamin B. Tregoe, John W. Zimmerman, Ronald A. Smith, Peter M. Tobia · Simon and Schuster · tapa dura · 223 pages
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Pages: 223 pagesAuthor: Benjamin B. Tregoe, John W. Zimmerman, Ronald A. Smith, Peter M. TobiaPublisher: Simon and SchusterFormat: tapa duraLanguage: enRelease date: 1/1/1989ISBN: ISBN 9780671680688
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Synopsis of Vision in Action
Vision in Action: Putting a Winning Strategy to Work es un libro que ofrece una guía práctica para la formulación e implementación de estrategias empresariales. Los autores identifican ocho fuerzas impulsoras clave para desarrollar estrategias en entornos dinámicos, incluyendo los productos ofrecidos, los mercados atendidos y los métodos de distribución. El libro destaca la importancia de involucrar a todos los empleados en el proceso estratégico, no solo a los altos ejecutivos, para asegurar que la estrategia se haga operativa en todos los niveles de la organización. A través de ejemplos de diversas empresas, se muestra cómo internalizar e implementar estrategias de manera efectiva.
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