
by Edgar K. Geffroy · Campus Verlag · tapa dura · ISBN 9783593364308

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«Abschied vom Verkaufen» is the business management essay by Edgar K. Geffroy, published by Campus Verlag in hardcover (222 pages, in German).
Edgar K. Geffroy proposes a change of approach in sales: instead of chasing the customer, the company should make the buyer come on their own. The book provides customer management and business relationship strategies to abandon aggressive selling and make the offer attractive to the market.
Published in March 2000, this first hardcover edition has 222 pages and is written in German.
Aimed at sales professionals, managers and entrepreneurs interested in improving customer management and business growth.
