by James R. Skinner · Pearson Education Canada · tapa blanda · ISBN 9780135093337
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«Business Plan, Business Reality: Starting and Managing Your Own Business in Canada» is James R. Skinner's practical guide, in paperback.
Reference manual for anyone wanting to start a business in Canada: explains how to develop a business plan, evaluate start-up options, and manage the day-to-day running of a small business. It draws on Canadian examples and a practical approach, aimed at turning an idea into a viable project.
Third edition published in 2011 by Pearson Education Canada; 368 pages, in English.
Aimed at university students and people planning to create or manage a small business in Canada.
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