by José Luis Belío Galindo · tapa blanda · ISBN 9788450516951
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«Cómo vender» is the practical sales techniques manual by José Luis Belío Galindo, published by IMPI in paperback (103 pages, in Spanish).
The work explains the role of the commercial company in the economy and business activity, the basic principles of selling, analysis and decision-making in the commercial field, and includes materials for study and practical work on the commercial function.
Second corrected and updated edition, published in Madrid in 1989. It belongs to the IMPI Manuals collection, number 7.
Aimed at sales professionals and small business owners seeking to improve their commercial skills.
