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Criação de Valor para o Cliente
3.8
Negocios y EconomíaISBN | 9789729413575
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Product details
Pages: 224 pages
Author: Michel Montebello
Publisher: Monitor
ISBN: 9789729413575
Format: tapa blanda
Language: pt
Release date: 1/9/2003
ISBN: 9789729413575
Synopsis of Criação de Valor para o Cliente
Este libro de Michel H. Montebello explora las estrategias fundamentales para la creación de valor dentro del ámbito empresarial y la gestión de clientes. Es una obra esencial para profesionales y estudiantes de negocios que buscan comprender cómo generar ventajas competitivas sostenibles a través de la satisfacción y el compromiso del cliente. Publicado por la editorial Monitor, el texto aborda conceptos de marketing, finanzas y economía, proporcionando una visión integral sobre cómo las organizaciones pueden optimizar sus procesos para entregar un valor superior en mercados cada vez más exigentes.
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