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Second life
Crossumer
by Víctor Gil ·
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Pages: 120 pagesAuthor: Víctor GilPublisher: Publisher to be confirmedFormat: PaperbackLanguage: es-ESRelease date: 1/1/2010ISBN: ISBN 9788498750997
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Synopsis of Crossumer
Crossumer es un libro escrito por Víctor Gil y publicado por Deusto. Explora el concepto del 'crossumer', un consumidor que participa activamente en la creación y mejora de productos y servicios. Este libro analiza cómo las empresas pueden aprovechar la inteligencia colectiva de sus clientes para innovar y ofrecer soluciones más adaptadas a sus necesidades.
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