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Marketingdencias
by Sara Villegas Saurí · Gestión 2000 · tapa blanda · 272 pages
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Pages: 272 pagesAuthor: Sara Villegas SauríPublisher: Gestión 2000Format: tapa blandaLanguage: es-ESRelease date: 3/4/2014ISBN: ISBN 9788498753516
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Synopsis of Marketingdencias
Descubre los secretos del marketing y la publicidad a través de las curiosidades y anécdotas del día a día. Este libro te lleva a un recorrido por las estrategias que marcan tendencias, revelando por qué nada de lo que te sucede es casual. Con prólogo de Javier Cárdenas, la autora Sara Villegas Saurí, te invita a explorar el fascinante mundo del marketing y la publicidad de una manera amena y sorprendente. ¿Es posible vender humo? ¿Por qué los relojes en los anuncios siempre marcan las 10:10? ¿La Iglesia es una marca? Descubre las respuestas a estas y muchas otras preguntas en este libro que te hará ver el marketing y la publicidad con otros ojos.
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