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by Ken Blanchard, Michael O'Connor · Gestion 2000 · tapa blanda · 150 pages
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Este libro, 'Dirección por Valores', explora cómo lograr el éxito organizacional y personal mediante el compromiso con una misión y valores compartidos. Escrito por Ken Blanchard y Michael O'Connor, ofrece una guía práctica para líderes que buscan alinear sus equipos en torno a principios fundamentales, promoviendo un ambiente de trabajo ético y productivo. Publicado por Gestión 2000, es una herramienta valiosa para cualquier persona interesada en la gestión empresarial basada en valores.

Kenneth Hartley Blanchard is an American author, business consultant and motivational speaker who has written more than 70 books, most of which were co-authored. His most successful book, The One Minute Manager, has sold more than 15 million copies and been translated into many languages. He is the co-creator with Dr. Paul Hersey of Situational Leadership, a theory they developed while working on the textbook Management of Organizational Behavior.