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El marqués que reflotó el Rioja
by Íñigo González Inchaurraga · LID Editorial Empresarial, S.L. · tapa blanda · 239 pages
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Pages: 239 pagesAuthor: Íñigo González InchaurragaPublisher: LID Editorial Empresarial, S.L.Format: tapa blandaLanguage: es-ESRelease date: 28/10/2006ISBN: ISBN 9788483560051
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Synopsis of El marqués que reflotó el Rioja
Este libro es un estudio riguroso de la trayectoria de la empresa Vinos Herederos del Marqués de Riscal. Analiza los cambios que han logrado transformar la industria vitivinícola y el entorno productivo riojanos. El autor, Íñigo González Inchaurraga, revela cómo el marqués de Riscal revolucionó la economía de la Rioja Alavesa. El libro cuenta con un prólogo de Rafael Uriarte.
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