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Green Lies
4.1
Negocios y EconomíaISBN | 9781523373567
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Product details
Pages: 340 pages
Author: Pascual Berrone
Publisher: CreateSpace Independent Publishing Platform
ISBN: 9781523373567
Format: tapa blanda
Language: en
Release date: 10/3/2016
ISBN: 9781523373567
Synopsis of Green Lies
En 'Green Lies', Pascual Berrone explora cómo el 'greenwashing' puede destruir una empresa y ofrece estrategias para adoptar prácticas ecológicas auténticas. A través de estudios de caso y análisis expertos, el libro desvela la historia de la sostenibilidad, los riesgos del engaño ecológico y cómo un compromiso corporativo genuino con el medio ambiente puede generar beneficios reales. Una guía esencial para empresas que buscan construir una reputación sólida y un futuro sostenible.
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