by Daniel Smith · Michael O'Mara · tapa blanda · ISBN 9781782431886
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«How to Think Like Steve Jobs» is Daniel Smith's essay on leadership and success, published by Michael O'Mara in paperback (224 pages, in English).
Analyzes Steve Jobs's mindset: his ability to anticipate what the public wanted, his defense of design and his way of selling ideas. Reviews his philosophy on innovation, inspiration, project presentation and advertising, and explains how these keys brought Apple to public consciousness. Includes lessons on leadership and professional success.
Export edition of the «How to Think Like» series, originally published in 2013.
For readers interested in business, corporate culture and the figure of Steve Jobs.
Daniel Smith was a surveyor, an American Revolutionary War patriot, and twice a United States Senator from Tennessee.
