by Enrique Ortega Martínez · ESIC EDITORIAL · tapa blanda · ISBN 9788473560467
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This book, titled 'La Dirección Publicitaria' (Advertising Management), is a work by Enrique Ortega Martínez published by ESIC Editorial. It focuses on the field of marketing and advertising, offering a detailed view of advertising management. The book is written in Spanish and is presented in paperback format. It is a second revised edition, ideal for students and professionals in the sector.
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