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Liberating the Corporate Soul
by Richard Barrett · Routledge · tapa blanda · 246 pages
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Pages: 246 pagesAuthor: Richard BarrettPublisher: RoutledgeFormat: tapa blandaLanguage: enRelease date: 22/10/1998ISBN: ISBN 9780750670715
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Liberando el alma de las empresas
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Synopsis of Liberating the Corporate Soul
En 'Liberando el Alma Corporativa: Construyendo una Organización Visionaria', Richard Barrett explora cómo las empresas pueden aprovechar el potencial creativo y productivo de sus empleados para obtener una ventaja competitiva en un mundo globalizado. El libro argumenta que el éxito a largo plazo depende no solo del capital humano, sino también de la confianza de los empleados y la sociedad en la organización como un miembro ético y socialmente responsable de la comunidad. Barrett presenta un enfoque basado en valores para construir negocios exitosos, donde la identidad y los principios son tan importantes como los productos o servicios ofrecidos. Esta obra ofrece una guía práctica para líderes que buscan transformar sus organizaciones en entidades visionarias y socialmente conscientes.
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