Buy 3, pay for 2 — use code TRIPLEUS at checkout.
Marketing de los servicios
3.9
Negocios y EconomíaISBN | 9788473563970
-
VAT included
Free SHIPPING
Free returns within 30 days
Pay with:
Available offers by condition
New condition items ship with free shipping on orders from $15. All other conditions always include free shipping with no minimum order.
* All our products are carefully inspected to support sustainable culture.
Hamelyn quality guarantee
Every product is inspected, cleaned and verified before shipping. If it's not what you expected, we'll refund your money.
Product details
Pages: 362 pages
Author: Ildefonso Grande Esteban
Publisher: ESIC Editorial
ISBN: 9788473563970
Format: tapa blanda
Language: es-ES
Release date: 10/11/2005
ISBN: 9788473563970
Synopsis of Marketing de los servicios
Este manual explora las causas económicas detrás del crecimiento de los servicios y la aplicación del marketing en las empresas que los ofrecen. Se centra en los elementos clave para desarrollar una planificación estratégica efectiva, abarcando la implantación del marketing en empresas de servicios, la planificación y el desarrollo, la fijación de precios, y las estrategias de distribución y comunicación. Es una guía rigurosa y de fácil lectura, ideal para profesionales y estudiantes del área.
More titles for fans of Ildefonso Grande Esteban
Recommended by Julia
About the author
Ildefonso Grande Esteban
Discover second-hand books by Ildefonso Grande Esteban.
Born in 195416 titles published
View full profileBest-selling books in Business
Best sellers
Last unit!2 people have it in their cart
-
VAT included