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Planung und Kontrolle von Messeauftritten im Industriegüterbereich
by Anne Wießner · GRIN Verlag · tapa blanda · 76 pages
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Pages: 76 pagesAuthor: Anne WießnerPublisher: GRIN VerlagFormat: tapa blandaLanguage: deRelease date: 28/3/2011ISBN: ISBN 9783640878697
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Synopsis of Planung und Kontrolle von Messeauftritten im Industriegüterbereich
Este libro, escrito por Anne Wießner, aborda la planificación y el control de las apariciones en ferias comerciales en el sector de bienes industriales. Se presenta como un estudio crítico sobre la evaluación de dichas apariciones, ofreciendo un análisis detallado y perspectivas sobre estrategias de marketing y gestión en este ámbito. Publicado por GRIN Verlag en 2011, el libro cuenta con 76 páginas y está escrito en alemán.
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