by Jesús Vázquez Montero · Letrame, S.L. · tapa blanda · ISBN 9788417818081
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«Sé por qué no vendes» is the sales guide by Jesús Vázquez Montero, published by Letrame in paperback (126 pages, in Spanish).
«Sé por qué no vendes» starts from the idea that «vender es vencer para un vendedor» and analyzes why sales do not come while stock increases. The guide proposes leaving the comfort zone and viewing selling as a plot between product, client and seller, with a critical, agile and emotive look at the daily conflicts of the trade.
The first edition was published on March 15, 2019. The copy belongs to the «Guía» collection by Letrame and consists of 126 pages.
A book aimed at sellers and sales professionals who seek to understand why they fail to sell and want to escape stagnation.
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