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Sinergia estratégica: cómo identificar oportunidades
by Andrew Campbell, Kathleen Sommers Luchs · · tapa dura · 338 pages
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Pages: 338 pagesAuthor: Andrew Campbell, Kathleen Sommers LuchsPublisher: Publisher to be confirmedFormat: tapa duraLanguage: es-ESRelease date: 1/11/1995ISBN: ISBN 9788423412563
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Synopsis of Sinergia estratégica: cómo identificar oportunidades
Este libro, titulado 'Sinergia Estratégica: Cómo Identificar Oportunidades', explora en profundidad las estrategias para identificar y aprovechar las sinergias en el mundo empresarial. Con aportaciones de expertos como Ansoff, Itami, Buzzell y Porter, ofrece una visión completa de cómo las empresas pueden optimizar sus recursos y capacidades para lograr una ventaja competitiva. El libro está escrito por Andrew Campbell y Kathleen Sommers Luchs, y publicado por Deusto.
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