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So You Want to Be Customer-Centric?
So You Want to Be Customer-Centric?
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So You Want to Be Customer-Centric?

by Alain Thys · CreateSpace Independent Publishing Platform · tapa blanda · 100 pages

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Pages: 100 pagesAuthor: Alain ThysPublisher: CreateSpace Independent Publishing PlatformFormat: tapa blandaLanguage: enRelease date: 14/9/2011ISBN: ISBN 9781463785147

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Synopsis of So You Want to Be Customer-Centric?

En este libro, Alain Thys nos guía a través de 8 pasos para lograr relaciones rentables con los clientes, ayudándonos a superar los hábitos que impiden que las empresas se centren verdaderamente en el cliente. Con estudios de caso y las mejores prácticas de ejecutivos de C&A, ING, Lexus Europe, L’Oréal Group, Orange Business Services, Philips, Sanoma Magazines International y el Foro Económico Mundial, este libro es una guía de acción ejecutiva para enfocar a las empresas en los clientes a pesar de las limitaciones presupuestarias, la política corporativa y los datos ambivalentes.



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