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The New GE
4.5
Negocios y EconomíaISBN | 9781556236709
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Product details
Pages: 295 pages
Author: Robert Slater
Publisher: McGraw-Hill
ISBN: 9781556236709
Format: tapa dura
Language: en
Release date: 1/8/1992
ISBN: 9781556236709
Synopsis of The New GE
En 'The New GE: How Jack Welch Revived an American Institution', Robert Slater ofrece una mirada interna a General Electric y al liderazgo de Jack Welch. A través de entrevistas exclusivas con Welch y otros miembros de GE, Slater detalla cómo Welch revitalizó la empresa, enfrentando desafíos económicos y competitivos en los años 80. El libro explora las estrategias de gestión y las decisiones clave que llevaron a GE a la cima del mundo empresarial.
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