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The Search
by John Battelle · Nicholas Brealey Publishing · tapa dura · 288 pages
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Pages: 288 pagesAuthor: John BattellePublisher: Nicholas Brealey PublishingFormat: tapa duraLanguage: enRelease date: 1/12/2005ISBN: ISBN 9781857883619
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Synopsis of The Search
En 'The Search', John Battelle nos ofrece una visión fascinante del ascenso de Google y cómo ha transformado el mundo de los negocios y nuestra cultura. A través de más de 350 entrevistas con ejecutivos de Google, Microsoft y Yahoo!, Battelle explora la tecnología de búsqueda, el poder de la publicidad dirigida y el impacto cultural de Google. Este libro es una lectura indispensable para comprender el éxito de Google y su significado para todos nosotros.
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