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Comportamiento del consumidor 2/e

Negocios y EconomíaISBN | 9788483220108
Comportamiento del consumidor 2/e
Comportamiento del consumidor 2/e
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Product details

Pages: 281 pages
Author: Bernard Dubois, Alejandro Rovira
Publisher: PRENTICE HALL
ISBN: 9788483220108
Format: tapa blanda
Language: es-ES
Release date: 1/7/1998

ISBN: 9788483220108


Synopsis of Comportamiento del consumidor 2/e

El libro 'Comportamiento del Consumidor 2/e' es una obra de Bernard Dubois y Alejandro Rovira, publicada por Prentice Hall. Esta segunda edición, perteneciente a la serie 'Fuera de colección Out of series', ofrece un análisis profundo del comportamiento del consumidor. Con 281 páginas, el libro está disponible en español y aborda temas de marketing y ventas, siendo una referencia valiosa en el ámbito empresarial y económico.



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