by Lourdes Rivero Gutiérrez, Ana Luisa Reyes Menéndez · ISBN 9788494441691
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«Distribution Policy» is a work on business and economics by Lourdes Rivero Gutiérrez and Ana Luisa Reyes Menéndez, published in 2016.
The book studies distribution policy in the business and economic field: how organizations plan and manage the arrival of their products on the market, and what role that decision plays in commercial strategy.
A read for students and professionals in business and economics, especially for those involved in commercial distribution.
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