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Second life
El cliente es lo primero
by Denis Walker · Ediciones Díaz de Santos, S.A. · tapa blanda · 236 pages
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Pages: 236 pagesAuthor: Denis WalkerPublisher: Ediciones Díaz de Santos, S.A.Format: tapa blandaLanguage: es-ESRelease date: 23/2/2007ISBN: ISBN 9788487189906
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Synopsis of El cliente es lo primero
En 'El cliente es lo primero', Denis Walker explora la importancia de adaptarse a las necesidades del cliente en cualquier organización. El libro destaca cómo mejorar la calidad del servicio al cliente no es opcional, sino vital para la supervivencia de la empresa. Dirigido a ejecutivos, propone un nuevo estilo de dirección que capacita al personal para buscar métodos operativos mejorados. Incluye temas como estrategias de servicio, conocimiento del cliente y la competencia, creación de una visión de futuro y gestión de quejas.
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