
by C. K. Prahalad, Venkat Ramaswamy · Gestión 2000 · tapa blanda · ISBN 9788480889797
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The book 'The Future of Competition', written by C. K. Prahalad and Venkat Ramaswamy, explores the joint creation of unique value with consumers. Published by Gestión 2000, this book analyzes how companies can collaborate with consumers to generate value and gain a competitive advantage in today's market. It focuses on how companies can collaborate with consumers to generate value and gain a competitive advantage in today's market.

Tapa blanda

Coimbatore Krishnarao Prahalad was an Indian-American entrepreneur and author.