by Gerry Johnson, Kevan Scholes · Longman Higher Education · tapa blanda · ISBN 9780132963930
VAT included
Hamelyn quality guarantee · checked and verified, or your money back
«Exploring Corporate Strategy» is the business strategy textbook by Gerry Johnson and Kevan Scholes, published by Longman in paperback (350 pages).
Corporate strategy textbook that organizes the discipline into three core areas: strategic analysis (environment, resources, expectations, objectives and power), strategic choice (generation and evaluation of options and strategy selection) and implementation (resource planning, organizational structure, people and systems).
Second edition of the work, published on July 1, 1988 by Longman Higher Education; 350 pages in paperback, in English. ISBN 9780132963930.
Reference work for university students and professionals in business management and leadership interested in corporate strategy.
Discover second-hand books by Gerry Johnson.
