by Manuel Artal Castells · ESIC EDITORIAL · tapa blanda · ISBN 9788473560870
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This book, written by Manuel Artal Castells, addresses the organization, direction, and control of sales. Published by ESIC Editorial, the book offers a comprehensive view of the commercial function, sales management, the selection and training of salespeople, and the management of territories and routes. It is a fundamental work for students and professionals in the area of sales and marketing.
Tapa blanda
