by Ron Johnson · Random House Business · tapa blanda · ISBN 9780091747169
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«The 24 Hour Business Plan» is Ron Johnson's practical business guide, published by Random House Business in paperback (192 pages, in English).
Step-by-step method to create a tailor-made business plan in 24 hours of work. Helps set objectives and demonstrate the idea's viability to investors. Explains what information to gather, marketing and sales decisions, financial planning and schedule; includes a blank plan to copy and complete as a presentation.
The work was originally published on September 20, 1990. In some references it appears with the subtitle «A Step by Step Guide to Producing a Tailor-Made Business Plan in 24 Working Hours».
For entrepreneurs, freelancers, small business owners and professionals preparing business plans to seek funding.
Ronald Harold Johnson is an American businessman and politician serving as the senior United States senator from Wisconsin, a seat he has held since 2011. A Republican, Johnson was first elected to the U.S. Senate in 2010, defeating Democratic incumbent Russ Feingold. He was reelected in 2016, defeating Feingold in a rematch, and in 2022, narrowly defeating Lieutenant Governor Mandela Barnes. Before entering politics, he was chief executive officer of a plastics manufacturer in Oshkosh, Wisconsin.
