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Criar Modelos de Negócio
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Negocios y EconomíaISBN | 9789722044974
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Product details
Pages: 281 pages
Author: Yves Pigneur, Alexander Osterwalder
Publisher: Publicações Dom Quixote
ISBN: 9789722044974
Format: tapa blanda
Language: pt
Release date: 1/9/2011
ISBN: 9789722044974
Synopsis of Criar Modelos de Negócio
Este libro, titulado 'Criar Modelos de Negócio', es una guía práctica e inspiradora para aquellos que buscan mejorar o diseñar un nuevo modelo de negocio. Escrito por Yves Pigneur y Alexander Osterwalder, el libro ofrece técnicas innovadoras y eficaces utilizadas por empresas de renombre. El libro está diseñado para empresarios, ejecutivos, consultores y líderes de diversas organizaciones que desean adoptar nuevos modelos de creación de valor.
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About the author
Yves Pigneur
Yves Pigneur is a Belgian computer scientist, and Professor of Management Information Systems at the University of Lausanne since 1984, known for his work on the business model canvas with Alexander Osterwalder. He is considered a "mastermind" among business strategics, his canvas have been used by numerous companies such as P&G, Amazon, Lockheed Martin and Tesla.
Born in 195417 titles published
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