Buy 3, pay for 2 — use code TRIPLEUS at checkout.
Hand-checked
Free SHIPPING
Second life
El marketing en redes sociales: un enfoque práctico
by Philip Kotler, Svend Hollensen, Marc Opresnik · HOEPLI EDICIONES · tapa blanda · 280 pages
7 people viewing thisViewed 18 times
4.3
Pages: 280 pagesAuthor: Philip Kotler, Svend Hollensen, Marc OpresnikPublisher: HOEPLI EDICIONESFormat: tapa blandaLanguage: es-ESRelease date: 19/9/2024ISBN: ISBN 9791254990384
Choose the condition
What each condition includes
Acceptable — heavy use; complete and functionalVisible marks on cover. Complete, intact content and inspected.
Good — clearly used but complete and fully usableLight marks on cover. Clean pages and spine in good shape.
Very Good — minimal, barely noticeable wearBarely noticeable marks. Pristine interior. Almost no signs of use.
Like New — no visible signs of useNo visible marks. Cover, spine and pages flawless.
New — sealed / brand newBrand-new book, unused. Ordered directly from the publisher.
New condition items ship with free shipping on orders from $15. All other conditions always include free shipping with no minimum order.
* All our products are carefully inspected to support sustainable culture.
Hamelyn quality guarantee
Every product is inspected, cleaned and verified before shipping. If it's not what you expected, we'll refund your money.
Complete your 3-for-2 with Philip Kotler
Add 3 and the cheapest one is free
Marketing Lateral
$25.48
Dirección de marketing
$23.08
Dirección de Marketing
$17.79
Los 80 conceptos esenciales de marketing
$16.91
Synopsis of El marketing en redes sociales: un enfoque práctico
La nueva edición actualizada y ampliada de este best seller mundial es una guía definitiva para una estrategia de éxito que haga crecer tu negocio. Este libro profundiza en el cambiante panorama del marketing en las redes sociales y digitales, incluyendo nuevas secciones con nociones de planificación táctica y ejecución de planes de marketing en redes, últimas tendencias en inteligencia artificial, aprendizaje automático, así como el impacto del metaverso en empresas y consumidores. Los temas teóricos más importantes se ilustran de manera accesible para facilitar su aplicación a los procesos de toma de decisiones.
More titles for fans of Philip Kotler, Svend Hollensen, Marc Opresnik
Recommended by Julia
About the author
Philip Kotler
Philip Kotler is an American marketing author, consultant, and professor emeritus. He was the S. C. Johnson & Son Distinguished Professor of International Marketing at the Kellogg School of Management at Northwestern University (1962–2018). He is known for popularizing the concept of the marketing mix. He is the author of over 80 books, including Marketing Management, Principles of Marketing, Kotler on Marketing, Marketing Insights from A to Z, Marketing 4.0, Marketing Places, Marketing of Nations, Chaotics, Market Your Way to Growth, Winning Global Markets, Strategic Marketing for Health Care Organizations, Social Marketing, Social Media Marketing, My Adventures in Marketing, Up and Out of Poverty, and Winning at Innovation. Kotler has described strategic marketing as "the link between society's needs and its pattern of industrial response."
Born in 1931619 titles published
View full profileBest-selling books in Marketing and Advertising
Best sellers
Take 3, pay for only 2 · TRIPLEUS
-
VAT included