Buy 3, pay for 2 — use code TRIPLEUS at checkout.
Los creadores de imagen
3.8
Negocios y EconomíaISBN | 9788434414013
-
VAT included
Free SHIPPING
Free returns within 30 days
Pay with:
Available offers by condition
New condition items ship with free shipping on orders from $15. All other conditions always include free shipping with no minimum order.
* All our products are carefully inspected to support sustainable culture.
Hamelyn quality guarantee
Every product is inspected, cleaned and verified before shipping. If it's not what you expected, we'll refund your money.
Product details
Pages: 266 pages
Author: William Meyers
Publisher: Ariel
ISBN: 9788434414013
Format: tapa blanda
Language: es-ES
Release date: 1/2/1994
ISBN: 9788434414013
Synopsis of Los creadores de imagen
Este libro de William Meyers, publicado por Ariel, explora el poder y la persuasión en Madison Avenue, analizando cómo se crean las grandes campañas publicitarias. Se examina cómo marcas como Marlboro y Apple alcanzaron el éxito, y cómo Chrysler evitó la quiebra. Una obra que desvela los mecanismos de la publicidad y el consumismo en la sociedad occidental.
More titles for fans of William Meyers
Recommended by Julia
Last unit!5 people have it in their cart
-
VAT included