by Kenneth Blanchard, Dana Robinson, Jim Robinson · Pergaminho · tapa blanda · ISBN 9789727115365
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«O jardineiro aconselha...» is a business fable by Kenneth Blanchard, Dana Robinson and Jim Robinson, published by Pergaminho in paperback, in Portuguese.
In this business fable, two palm trees planted together grow differently, just as two companies in the same sector can have different results. The book invites the manager to identify the real causes of problems and to manage the organization's needs, characteristics and objectives well to achieve optimal performance.
This book was originally published in 2003 and consists of 134 pages in its Portuguese edition.
Aimed at managers and professionals at all levels interested in improving the performance of their organizations.
Kenneth Hartley Blanchard is an American author, business consultant and motivational speaker who has written more than 70 books, most of which were co-authored. His most successful book, The One Minute Manager, has sold more than 15 million copies and been translated into many languages. He is the co-creator with Dr. Paul Hersey of Situational Leadership, a theory they developed while working on the textbook Management of Organizational Behavior.
