by Craig R. Hickman · tapa blanda · ISBN 9788425323287
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«Razón y pasión, ¿Manager o líder?» is the business management essay by Craig R. Hickman, published by Grijalbo in 1991 in paperback (295 pages, in Spanish).
The author contrasts the figure of the manager with that of the leader and argues that good business management requires combining rational analysis with personal involvement, thus integrating reason and passion in the management of organizations.
Translation by Mireia Carol. Economía y Empresa collection. Originally published as 'Mind of a manager, soul of a leader'. Includes bibliography and index.
Work aimed at professionals, executives and business administration students interested in leadership.
