by James Champy · Ediciones Díaz de Santos, S.A. · tapa dura · ISBN 9788479782597
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«Reingeniería de la dirección» is James Champy's business management essay, published by Ediciones Díaz de Santos in hardcover (286 pages).
James Champy argues that, two years after 'Reingeniería de la empresa', reengineering often stalls at senior levels and leaves managerial areas aside. The book proposes guidelines for leading, organizing, measuring and rewarding the new tasks that emerge, with cases and questions about purpose, culture, processes and team.
First edition, published in 1996. Complementary work to 'Reingeniería de la empresa' and classified under management and management techniques.
Aimed at executives and managers seeking guidance to drive reengineering within their organizations.
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