by René Cordeiro, Michel Robert · DPI - Decision Processes International · tapa blanda · ISBN 9789729871313
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«Supremacia Estratégica - Pura & Simples» is the business strategy essay by René Cordeiro and Michel Robert, in paperback (224 pages, in Portuguese).
Management essay proposing a «pure and simple» strategy to achieve supremacy in business: improving within the current framework is not enough; one must change the game and its rules. It develops this thesis with a direct approach, aimed at executives and companies that want to position themselves ahead of the competition.
Published by DPI - Decision Processes International in April 2001; it falls under the Business and Economics category.
Work aimed at executives, entrepreneurs, and management professionals interested in competitive strategy.
