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Supere el no

Negocios y EconomíaISBN | 9788423421862
Supere el no
Supere el no
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Product details

Pages: 176 pages
Author: William Ury
Publisher: Publisher to be confirmed
ISBN: 9788423421862
Format: tapa blanda
Language: es
Release date: 1/1/2003

ISBN: 9788423421862


Synopsis of Supere el no

¡Supere el no! es un libro de William Ury que ofrece una estrategia innovadora para convertir a los adversarios en socios de negociación. Aprenderás a mantener el control bajo presión, desactivar la ira y la hostilidad, descubrir lo que la otra parte realmente quiere, contrarrestar los trucos sucios, usar el poder para traer a la otra parte de vuelta a la mesa y alcanzar acuerdos que satisfagan las necesidades de ambas partes. Este libro te ayudará a lidiar con tiempos difíciles, personas difíciles y negociaciones difíciles.



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About the author

William Ury

William Ury

William Ury is an American author, academic, anthropologist, and negotiation expert. He co-founded the Harvard Program on Negotiation. Additionally, he helped found the International Negotiation Network with former President Jimmy Carter. Ury is the co-author of Getting to Yes with Roger Fisher, which set out the method of principled negotiation and established the idea of the best alternative to a negotiated agreement (BATNA) within negotiation theory.

Born in 1953Since 198144 titles published45 writing
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