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Fundamentos y técnicas de investigación comercial
by Ildefonso Grande Esteban, Elena Abascal Fernández · ESIC EDITORIAL · tapa blanda · 454 pages
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Pages: 454 pagesAuthor: Ildefonso Grande Esteban, Elena Abascal FernándezPublisher: ESIC EDITORIALFormat: tapa blandaLanguage: es-ESRelease date: 1/1/2001ISBN: ISBN 9788473562881
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Synopsis of Fundamentos y técnicas de investigación comercial
Este libro, titulado 'Fundamentos y Técnicas de Investigación Comercial', es una obra de Ildefonso Grande Esteban y Elena Abascal Fernández. Publicado por ESIC Editorial, el libro ofrece una visión completa de los fundamentos y técnicas esenciales en el campo de la investigación comercial. Incluye un disquete de 3,5". Es una herramienta valiosa para estudiantes y profesionales del marketing y la gestión empresarial.
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Ildefonso Grande Esteban
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Born in 195416 titles published
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