by Martine Delmarquette, Geneviève Mansillon, Paul Hayat · Foucher · tapa blanda · ISBN 9782216016365
VAT included
Hamelyn quality guarantee · checked and verified, or your money back
A comprehensive academic guide on marketing (Mercatique) tailored for higher education students in commercial action, sales force, and business schools. Part of the 'Plein Pot' collection by Foucher, it provides essential knowledge for BTS and IUT programs.
