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Petit traité de contre-marketing
Petit traité de contre-marketing
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Petit traité de contre-marketing

by Yves-Alexandre Thalmann · Editions Jouvence · tapa blanda · 93 pages

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Pages: 93 pagesAuthor: Yves-Alexandre ThalmannPublisher: Editions JouvenceFormat: tapa blandaLanguage: frRelease date: 1/2/2010ISBN: ISBN 9782883538078

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Synopsis of Petit traité de contre-marketing

Este libro, lleno de humor, revela las tácticas que los profesionales de las ventas utilizan para influir en los consumidores y hacer que gasten más. Una vez que seas consciente de estas estrategias, estarás preparado para contrarrestarlas y decidir tus compras con total libertad. El autor, Yves-Alexandre Thalmann, con su característico humor, analiza lo que sucede en los supermercados para incitarnos a gastar más.



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About the author

Yves-Alexandre Thalmann

Yves-Alexandre Thalmann

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Born in 196715 titles published
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